Dec 9, 2019 | Matthew Prinn Boston
Procter & Gamble is Ad Age’s 2019 Marketer of the Year! The company has emerged form a lost decade and adopted the methods of d-to-c startups by rolling out dozens of new brands and ideas. Company emerges from a lost decade and embraces new ways of...
Dec 9, 2019 | Matthew Prinn Boston
Ryan Reynolds’ Aviation Gin is having some fun at Peloton’s expense by bringing in the “Peloton wife” to get the last word. Ryan Reynolds-owned Aviation Gin convinced the actress to plug the brand at Peloton’s expense. Disclaimer: Matt...
Dec 9, 2019 | Matthew Prinn Boston
The Top Marketers of the Year: These 10 top-performing marketers of 2019 didn’t just buck conventional wisdom, they shattered it: https://bit.ly/2PwKXxF Disclaimer: Matt Prinn does not claim authorship, ownership or copyright for content found on this post. The...
Dec 9, 2019 | Matthew Prinn Boston
“Saturday Night Live” was able to make fun of Trump and Peloton in the same sketch. The faux First Lady also wants bullying world leaders to ‘Be Best.’ Disclaimer: Matt Prinn does not claim authorship, ownership or copyright for content found...
Dec 9, 2019 | Matthew Prinn Boston
At the UBS annual tech and media conference Monday, John Foley, CEO and co-founder of Peloton, said nothing about Peloton’s widely-mocked commercial. Peloton CEO John Foley talked about the marketing challenges and value proposition of Peloton bikes for...
Dec 9, 2019 | Matthew Prinn Boston
The inside scoop on entering the A-List & Creativity Awards… Tip #1: Be brief. It’s humans reviewing the entries, not bots. Be concise and clear and show how you’ve delivered real results. Enter now: http://ow.ly/Anw650xvynd Disclaimer: Matt...