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“Pepsi #Summergram” involves putting special graphics and QR codes on more than 200 million bottles of Pepsi, Diet Pepsi and Pepsi Zero Sugar. The effort includes 25 TV ads touting Pepsi-branded Instagram Story AR filters.


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Original Author: Ad Age

Link to Original Post: https://www.facebook.com/194053120879_10156100202970880

Article From: "Ad Age"   Read full article