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NBA Commissioner Adam Silver acknowledged that the generational shift away from the dominant linear TV model has put the squeeze on the league’s deliveries of Millennials.Millennials killed napkins, American cheese and handshakes … and now they’re coming for the NBA.


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Original Author: Ad Age

Link to Original Post: https://www.facebook.com/194053120879_10155936672615880

Article From: "Ad Age"   Read full article