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Land Rover — synonymous with outdoorsy ads for its lineup of SUVs — is taking a more urban approach for the U.S. launch of its redesigned Range Rover Evoque. The U.S. national campaign, called “Live for the City,” is expected to debut on April 1 with ads by the brand’s global agency, Spark44.


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Original Author: Ad Age

Link to Original Post: https://www.facebook.com/194053120879_10155907641275880

Article From: "Ad Age"   Read full article